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CANVA & AI WORKSHOP: BEGINNERS / ENTRY LEVEL
Non judgy, friendly 1/2 day workshop to ramp up your social media marketing and marketing - to save you tonnes of time!
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Non judgy, friendly 1/2 day workshop to ramp up your social media marketing and marketing - to save you tonnes of time!
I'm Sofia, the one behind the scenes, brainstorming, creating and strategies that are one with you and your business.
As a Marketing Architect, I help businesses grow by building the kind of marketing systems that make success sustainable. With over 25 years’ experience managing and marketing brands, I work as your in-house Business & Marketing Director – without the PAYE cost.
My approach is hands-on and built around action, business goals and personal ambition.
Unlike agencies that hand over a strategy and walk away, I build the marketing architecture that you and your team can own, understand, and scale.
If you’re a Scottish food, drink, hospitality, family run or independent business who's ready to grow and needs that extra pair of hands to help you navigate the commercial landscape, then I’d love to hear from you.
Working with The Pastry Academy has been one of the most rewarding projects of my career. I was responsible for building a strong, scalable marketing foundation.
From business conception through to growth, I was solely responsible for every aspect of the business, from creating marketing strategies to build a strong brand identity, growing its online presence, creating policies and procedures through to working with closely with our accountants for financial stability.
By combining digital marketing with hands-on business management, I transformed The Pastry Academy from a a business dream into a viable commercial entity.
This collaboration deepened my passion for the food and drink sector, showing how the right marketing structure can help exceptional culinary talent reach the audience it deserves.
I’ve had the pleasure of working with DJ Olly Grant for over three years, providing ongoing mentoring and marketing direction as his business has gone from strength to strength.
Together, we built and launched a new website — www.djollygrant.co.uk — designed to showcase his talent and professionalism as a London-based DJ specialising in Bar Mitzvahs, Bat Mitzvahs, weddings, corporate events, and private parties.
My role has been to guide Olly through a tailored event entertainment marketing strategy, helping him refine his brand message, strengthen his online presence, and attract the right kind of clients through smart positioning and digital visibility.
The result is a confident, scalable marketing platform that reflects his reputation as a trusted and in-demand DJ in the events scene.

I know how easy it is for marketing to fall down the list when you’re busy running a business - which is why my sessions are practical, focused, and tailored to what you actually need. Whether it’s learning how to make Canva.com work harder for your brand, understanding Facebook, Instagram, LinkedIn, or TikTok. I can help you improve your email marketing with Mailchimp, use AI tools for maximsing efficiency and marketing effectiveness. With me, you and/or your team will have a new sense of confidence, capability and achievement.
My goal is to give business owners the tools and understanding to take control of their marketing and see real results - without the jargon or overwhelm.
When you run your own business there never seems to be enough hours in the day to accomplish everything - let alone thinking about creating and executing a social meda strategy. And that's where I come in.
I have been responsible for creating exciting but goal driven social media marketing campaigns. I’m your behind-the-scenes social media expert - helping business owners just like you build a strong, consistent, and engaging social media.
I'll create social media content that feels authentic, builds trust, and drives engagement.

XPOH
Aberdeenshire, United Kingdom
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